For Further Research



                There are many web sites, articles, academic journals that you can find online. I chose three web sites that I believe will help you to understands this issue more and it won´t take a lot of time to read them!







  • On this web site you can find many reliable information in sections such as encouraging and increasing childhood consumerism, heavy advertising targeted at children, advertising to children considered harmful, manipulating children’s views of the world, bans, regulation, self-regulation, media-literacy and more. They are many fragments from academic journals and opinions of experts. Also, it is written is very understandable way so even if you are not native English speaker you should not have difficulties to understand the context.

  • If you visit this web site, you will read the article called “Ban all advertising aimed at young children? I say yes.” There are many interesting points and it is really worthy to spend a few minutes to read this article.


  • I would also recommend to go through article called “Advertising to children: Is it ethical?” that you will find at the link above. This article deal with ethical issues which are related with advertising. Also, you can read opinions of psychologists. 


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